Echostar/DISH to Enter IPTV Business

October 23, 2021

Echostar/DISH announced their intention to enter the IPTV marketplace, targeting telcos and rural cable systems with an IPTV MPEG-4 transport solution, branded as ViP-TV. ViP-TV General Manger Daniel Daines tells Telecompetitor, “Our solution will allow our partners to offer a DISH Networks television experience to their subscribers, utilizing a DSL or FTTH broadband network.” The announcement is sure to shake up the increasingly competitive IPTV transport/head end in the sky solution landscape. ViP-TV will offer 300 channels, including local broadcast signals from 165 local designated market areas (DMAs). The ViP-TV programming suite includes ViP-Premier™, which offers 100 channels of national cable networks, ViP-HD™, which offers 40 channels of high definition programming; ViP-Movies™, a menu of 40 popular movie services; ViP-Latino™, offering 30 Spanish-language programming services; and the ViP-International™ programming package, providing 30 programming channels in 10 different languages. When asked about the impact of ViP-TV possibly slowing down DBS subscriber growth, Daines replied “We’re ok in slowing the growth of [direct to home], provided we replace it with ViP-TV.” ViP-TV has secured transport rights, but will work with third party content aggregators for content affiliation rights.

Daines is giving ViP TV a fairly aggressive timetable – “paying customers by January” - seems very optimistic.

Via telecompetitor

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