Babelgum has launched a new direct upload facility for independent producers, rights owners and program partners to manage their assets on the online platform.
In addition, on 29th October 2007, the facility’s features will advance to provide for the simultaneous upload of entire content libraries, saving time and placing control in the hands of all pre-qualified professional content owners and distributors.
The service, believed to be the first of its kind on the Web, is provided free of any charges and offers content owners the opportunity to dynamically manage the way their body of work is distributed online. Rights holders maintain complete control of their assets by placing material on Babelgum to suit their individual distribution requirements in contrast to the restrictive environment experienced in traditional broadcasting.
Content owners can operate autonomously and showcase their work when they choose without the constraints of working within traditional broadcast schedules.
Erik Schuit, Head of Distribution at leading production and distribution company Off the Fence, looks forward to the independence and freedom this facility offers companies like his commenting, “Off the Fence sees massive potential in the Babelgum offering in terms of consumer reach. We have been a content partner for some time, however facilities that give direct access to the platform and the ability to manage the timing of distribution of our content ourselves puts us back in control.
“Regarding the announcement, Valerio Zingarelli, CEO of Babelgum, said, “This direct upload facility is designed with the needs of the many independent small-medium sized professional producers in mind.
Via broadcastbuyer