Joost losing steam… Veoh eventually taking the lead?
October 6, 2007
Update:
A Joost IRC user (xMattx) pointed to me the fact that Veoh was primarilly a video distribution site much like Youtube… and as such comparing it directly to Joost was unfair. So a better comparison would be with VeohTV (The TV side of Veoh):
Now… you can’t see VeohTV on the (or hardly). I guess this is what I was expecting to see last night. Let remove Joost from the equasion to see the details of Babelgum and VeohTV:
It is clear that VeohTV + Veoh TV combined trends have the lead over Babelgum… but are far behind (trend wise) Joost in the TV distribution space. But note the constant increase of VeohTV… if Joost decline and Veoh TV incline was to stay constant then they would intersect in about a year.
End of Update
I was curious to see what kind of popularity trend Joost had compared to it’s rival Babelgum and Veoh. So I turned to Google Trends to paint a picture for me. The picture depicted was not at all the one I was expecting:
As you can see Joost has been loosing popularity ever since it was announced that it had raised 45$ million dollar in funding (News C). The news about Joost new CEO Mike Volpi was not even seen as a blip on the chart (News D).
Veoh actually passed Joost in popularity at around May 15 2007 and has kept getting more and more popular ever since (with a noticeable slowdown in August and September).
I am curious to see what kind of effect the recent Joost announcement will have on it’s popularity. Google trends is not the all and be all for success measure… but it certainly is a variable to take into account.
Babelgum is clearly not a strong competitor at this point.
To be sure that Google was not leading me in the wrong direction I also checked with Alexa and got a similar picture:
It is interesting to note that Joost is most popular in:
| 1. | Netherlands |
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| 2. | Denmark |
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| 3. | Belgium |
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| 4. | Sweden |
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| 5. | Finland |
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| 6. | Portugal |
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| 7. | Switzerland |
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| 8. | Canada |
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| 9. | Brazil |
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| 10. | France |
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and Veoh is most popular in:
| 1. | Singapore |
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| 2. | Malaysia |
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| 3. | Philippines |
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| 4. | Ireland |
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| 5. | Canada |
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| 6. | Japan |
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| 7. | United Kingdom |
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| 8. | United States |
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| 9. | Finland |
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| 10. | Australia |
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4 Responses to “Joost losing steam… Veoh eventually taking the lead?”
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Looks like a clear distinction between Europe and Asia on this matter.
Another interesting trend is that Veoh was able to grow steadily while having clearly much less news (buzz) about it being written.
keep in mind that joost, babelgum and veohtv are all downloaded apps so their usage isn’t really tracked by alexa.
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