eBay to Acquire StumbleUpon
April 18, 2007
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High-flying startup StumbleUpon has been rumored to be in acquisition discussions since at least last November. A source with knowledge of the deal now says the company has signed a term sheet with eBay to be acquired. StumbleUpon lets users rate websites via a browser toolbar. The company expanded into video referrals in late 2006.
The StumbleUpon site says they have 2.1 million users, up from 1.7 million in December 2006. 4+ million sites are “stumbled” daily.
StumbleUpon has only raised a single $1.5 million round of seed financing.
Comscore says StumbleUpon had 6 million U.S. page views in March, doubling from the prior month.
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Summary source: http://www.techcrunch.com/
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For a long time, I have believed that eBay should have spent money on advertising venue oriented companies, and thought that the Skype acquisition was a stupid move. Only now, it seems to me that eBay’s leadership is coming to the same conclusion! Read the rest of my thesis.