From the Future of Film: Disney’s EVP of Corporate Strategy, Business Development, and Technology Group, Kevin Mayer, spoke this morning at the Future of Film conference. He said the company is slating fewer movies in the future, focusing instead on a higher quality product. The “Three Pillars of Disney,” as he described them, include creative excellence, better technology to create and distribute content, and a global focus to tap vibrant international markets.
“We’re going to sell our product wherever we think there is an environment that supports and enhances the quality of our brand,” he said…. We want to expand our footprint to not only be an exporter, but to develop content locally.
…As far as the effect of globalization on Disney jobs, Mayer was quick to say that the company is not an outsourcer…. “If we’re making a film in India, for example, we’re not making it there to distribute it globally.
…Though Mayer did acknowledge the importance of internet video outlets, he said, “Will forcing the TV experience to the PC resonate with our customers?… He did say, however, that the company is analyzing a potential relationship with internet TV provider Joost, which recently came to terms with Viacom on a content deal as well. He cited Joost’s “high quality format” and “excellent management team” as two reasons Disney might be interested in a deal.
Source: http://www.dmwmedia.com/